Tuesday, June 6, 2017

TORA Ceremonial Matcha Review by Tea Deviant

A big thanks to Cassandra Vincent for her review of TORA Ceremonial Matcha. Be sure to head over to her blog and see what she had to say...

Matcha Explosion - Get A Grip On This Powerful Tea

TORA Ceremonial Matcha served in a coffee mug.
Photo Credit: Cassandra Vincent, 2017.

Sunday, May 14, 2017

TORA Ceremonial Matcha On Sale Now!!!

For a limited time, TORA Ceremonial Matcha is on sale!!!

20 grams (10 servings) - $6.99
100 grams (50 servings) - $19.99

So grab your bag today because you don't wanna miss this opportunity!!! You're simply not gonna find better matcha at a lower price!!!

TORA Ceremonial Matcha powder, package and chawan.
Click Here to Buy TORA Ceremonial Matcha Now!!!

Thursday, May 4, 2017

TORA Ceremonial Matcha Review

Be sure to check out the review of TORA Ceremonial Matcha by Amanda Freeman on her blog: My Thoughts Are Like Butterflies, Tea Reviews and Geekery!!!

Tora Tea: Ceremonial Matcha, A Tea Review

A frothy bowl of TORA Ceremonial Matcha usucha.
Photo Credit: Amanda Freeman, 2017.
Wondering what all the fuss is about? Try a bag of TORA Ceremonial Matcha today and find out!!!

Thursday, February 23, 2017

The Effects of Matcha Green Tea on Mood and Cognition

I know that I always feel great after drinking a fresh cup of organic matcha. A calm, energetic focus soon washes over me and I feel relaxed, happy and centered. I guess there's a reason why Zen Buddhists ritually consumed matcha for hundreds of years...

A Stone Buddha Statue in a Japanese Zen Garden.

Unfortunately, I can't say the same thing about other caffeinated beverages. For instance, drinking coffee almost always makes me feel anxious, irritable and overwhelmed.

Then there's the dreaded crash... a few hours later and I'm moody, depressed and in need of a nap.

Yeah, yeah, I know...

Clearly, I'm very sensitive to coffee (and energy drinks for that matter) but I know for a fact that I'm not alone! There are many others like me that are similarly affected by these high-octane beverages. Unfortunately, many times we often feel these drinks are necessary to get through our stressful, over-worked lives.

Matcha is the perfect alternative for those sick of the manic highs and lows of coffee/energy drink addiction. Expect to feel great and perform even better soon after drinking this healthy tea! Whether I'm at work, the gym or writing these articles; I feel like I can think clearly, concentrate and get things done!

So why is this?

Actually, many of the psychoactive effects associated with the consumption of matcha can be attributed to several phytochemicals found naturally in the tea: caffeine, l-theanine and epigallocatechin gallate (EGCG).

Interestingly, there has been a lot of scientific research conducted on the beneficial effects of these compounds. Below is a brief summary of some of these findings...

Effect of Green Tea Phytochemicals on Mood and Cognition

Don't forget to purchase your bag of TORA Ceremonial Matcha today and start experiencing the amazing health benefits of high-grade, organic matcha green tea!

Sunday, January 8, 2017

How to Prepare Cold Brew Matcha

It's not every day that we have time to sit down, relax, and enjoy a cup of freshly whisked matcha. In fact, preparing matcha (especially in the traditional manner) can sometimes seem quite burdensome and time consuming. There is good news though, matcha can also be prepared quickly and on the go. Cold brewing matcha is one my favorite ways to enjoy the tea especially when I'm short on time, headed to the gym or feeling the heat of the summer months.

Preparing this delicious drink is super easy, just follow these 5 simple steps...

Freshly prepared organic cold brew matcha in a Mason Jar.
Fresh, cold brewed matcha in a Mason jar.

1.) Add approx. 1 tsp of matcha powder to your favorite water bottle, Mason jar etc.

2.) Fill a pitcher with icy, cold water.

3.) Pour approx. 6-8 oz of cold water into your chosen container.

4.) Shake vigorously until a light green froth appears on the surface of tea.

5.) Drink and enjoy this amazingly refreshing beverage!

Try cold brewed TORA Ceremonial Matcha the next time you need to cool down and power up!

Sunday, November 20, 2016

How to Brew the Perfect Cup of Matcha

How difficult can it be to make a cup of tea?

Brewing a cup of matcha is not quite as simple as it seems. It's certainly not difficult but there are some things to consider.

I mean, sure... you can simply mix a scoop of powder in some hot water and you'll have a cup of tea ready to drink in no time. By following this simple approach though, you may find yourself rather unimpressed with the taste of your matcha. No need to worry though, even a complete novice can easily prepare this delicious beverage with a little practice.

Below you'll find just a few simple ways to brew up some great tasting matcha...

Remember these are guidelines, you may find that you enjoy your matcha prepared differently!

Traditional Methods

A beautiful, handmade chawan depicting flying cranes.
A chawan typically used to serve matcha.

To prepare matcha in the traditional manner, you will need at least two items: a tea bowl known as a chawan (茶碗) and a bamboo whisk or chasen (茶筅). These utensils may be purchased online or at a local tea or coffee shop. If you don't have either of these items don't worry, you can simply use a coffee mug and spoon if need be. A mug and spoon are much less efficient but these will work in a pinch. Just don't expect your matcha to froth and mix as easily with a spoon.

A traditional bamboo chasen used to whisk matcha.
A bamboo chasen used to whisk matcha.

Note: A traditional chashaku (茶杓), or tea spoon may also be used to scoop your matcha; however, this utensil is optional since a simple measuring spoon will work just as well (2 chashaku scoops is roughly the equivalent of 1 tsp of matcha).

There are two traditional preparations of matcha: usucha (薄茶) and koicha (濃茶). Usucha, or "thin tea," is the most common method of preparing matcha. If you purchase freshly brewed matcha at a restaurant or tea shop you will most likely receive a cup or bowl of usucha. Koicha "thick tea" is a much less common, bolder matcha preparation. Usucha generally appeals to a wider range of palates than koicha, hence its popularity. Usucha is a light and foamy while koicha is thick and viscous.

A bamboo tea spoon.
A traditional chashaku used for scooping matcha powder.

How to Prepare Usucha

1.) Add 1 tsp (2 g) of matcha to an empty mug or tea bowl.

2.) To avoid clumping, add a small amount of cool water and stir or whisk matcha into a thick paste.

3.) Add 2-3 fl oz of hot water (160-175 °F) and stir or whisk briskly until a light green foam appears on the surface of tea.

4.) Sip and enjoy!

Freshly prepared usucha.
A chawan full of frothy, delicious usucha.


The preparation of koicha only differs slightly from that of usucha. The amount water and matcha used are really the only variables. To prepare a delicious bowl of koicha simply follow these steps:

1.) Add 2 tsp (4 g) of matcha to an empty mug or tea bowl.

2.) To avoid clumping, add a small amount of cool water and stir or whisk matcha into a thick paste.

3.) Add 1-2 fl oz of hot water (160-175 °F) and slowly stir or 'knead' matcha into a thick, gelatinous tea.

4.) Again, sip and enjoy!

Fresh brewed koicha.
A tea bowl full of savory, dark green koicha.


Some people may find traditional matcha preparations a little too strong for their taste. Often, this has to do with the amount of water used to prepare both usucha and koicha. For matcha novices, we recommend increasing the amount of water used to prepare usucha by a few ounces. One teaspoon of matcha for every 6-8 fl oz of water seems to be the sweet spot for newbies. This is what I recommend to those who are new to TORA Ceremonial Matcha. If traditional usucha is too strong for you then definitely steer clear of koicha!

The pristine running water of a mountain stream.
It's always best to use pure spring water when brewing matcha.

Aside from the amount of water used to prepare matcha, the type of water can also greatly affect the overall taste of the tea. Using tap water is not recommended since many of the chemicals used to purify the water can significantly alter the natural flavor of matcha. Unless the water in your area is exceptionally clean and pure, I recommend that you use a quality bottled spring water instead. Water containing naturally high amounts of minerals and electrolytes (Fiji and Waiākea etc.) are particularly good choices. The clean, silky taste of these waters perfectly complements the sweet, mellow, earthy flavor of premium grade matcha.

I hope these tips help you to better understand how to brew the perfect cup of matcha! Like I said before... it's not as easy as it looks but it's certainly not rocket science either.

So grab a bag of TORA Ceremonial Matcha and get started today! We promise you'll get the hang of it in no time!

Saturday, October 29, 2016

The Antioxidant Content of Matcha vs. Steeped Green Tea

A diagram mapping the molecular geometry of epigallocatechin gallate (EGCG).
The chemical structure of epigallocatechin gallate (EGCG).

Determination of Catechins in Matcha Green Tea by Micellar Electrokinetic Chromatography

This is an interesting study performed on the catechins found in matcha. The research demonstrates that matcha contains a much higher concentration of powerful antioxidants than steeped green tea. In fact, matcha contains over 137 times the amount of epigallocatechin gallate (EGCG) found in Chinese green tea. Antioxidants like EGCG help to neutralize the harmful effects of free radicals in the body. Free radicals damage healthy cells and accelerate the onset of disease and premature aging.

Just another reason to enjoy a cup of matcha every day!